E391 Will Harris is a fourth-generation cattleman and farmer, who tends the same land that his great-grandfather settled in 1866, White Oak Pastures. Although Will was trained in industrial farming methods, as his father had been post-WW2, Will was seeing the damage being done by pesticides, herbicides, hormones, and antibiotics, and made a huge shift to become a leader in humane animal husbandry and environmental sustainability, knowing the importance of working in healthy partnership with the land. We had a fascinating conversation about sustainable farming and cattle-raising methods, the difference between dirt and soil, the rural community impact of family farming, and what it means to leave behind something better than you find it, for all the generations to come.

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